Workshop: Attract the Talent You Want — How to Make Your Company a Truly Desired Option

In a context where attracting talent is increasingly difficult, companies need more than just a job opening: they must know how to communicate who they are and why it’s worth joining their project.

In this practical session, you will discover how employer branding can help you stand out, generate interest, and better connect with talent. We will see how to build an attractive value proposition, which messages work, and how to communicate more persuasively.

We will also feature a real case from Anzizu, presented by Ariadna Vidal, and a hands-on workshop to apply the learnings and identify what talent values today.

Speakers

• Mª Luisa Mateo – Consultant, Human Software
• Cathy Paredes – Consultant, Human Software
• Ariadna Vidal – Partner, Anzizu

Target Audience

• General management, HR managers, recruitment teams, and companies looking to improve their talent attraction.

What You’ll Take Away

• An up-to-date view of what talent values, concrete ideas, and practical tools to better communicate your company’s value and make it more attractive.